Companies vie to get their products endorse by Lee Dong Gun even before his new drama “When It’s At Night” starts showing on screen.
The new drama starring Lee Dong Gun and Kim Sun Ah will premiere on the 23rd of June. However, Lee Dong Gun has already received several invitations for product endorsement from companies which shows his high popularity in Korea. This is rare as the industry practice would be to wait for the TV ratings of the drama to be out before asking for endorsement.
One reason would be because companies fear of higher fees if his new drama “When It’s At Night” achieves a high TV rating, and hence “booked” him beforehand to avoid paying more.
Is this an indication of high TV ratings to come for the drama?
finally!!! a new drama for lee dong gun.. he’s been in hiatus for a long time… it’s about time for him to be on air again and show everybody that he still got IT…. i’m rooting for you lee dong gun!!!!
By: tekyah on June 21, 2008
at 12:11 pm
i’ll wait for a very long time to watch his new drama…….. u still no 1 actor in my heart…. 4 ever…. i know that u still can rock the world…..
By: IMA on June 28, 2008
at 12:29 pm
It is great to hear about LDG’s good news. In fact, no matter what is the rating of the opera–that is team work. Companies should know that LDG has so many fans in many countries. They are very loyal to him because he is so attractive. There is nothing to worry by inviting him.
By: Karen on September 12, 2008
at 12:25 pm
he sucks
By: fan on May 19, 2009
at 9:52 pm
I really like Lee Dong Gun or Kim Bom Sang in night after night I’m not korean but I really like him he is very handsome I think and in Iran he is very famous
By: mahsa on November 1, 2009
at 4:08 pm
he’s so sexy!
By: ava on November 9, 2009
at 12:41 am